Articulate Labs

contact: (512) 366-3063  |



Our Company

Articulate Labs is a private start-up company based in Austin, Texas which was incorporated in Delaware in 2009. Articulate Labs seeks to improve the human condition through medical technologies which mimic and complement biological systems. We are currently assembling a management team with regulatory, reimbursement, and clinical trial experts to help bring our technology into the orthopaedics and physical therapy marketplace.

Our Team

Rick Pierce
Chief Executive Officer

For 14 years, Mr. Pierce served in senior management at four start-up companies that went public, creating over $1.5 billion in market capitalization. Prior to entering the start-up world, he spent 12 years with firms including Merrill Lynch and Lehman Brothers, advising corporate clients, venture capital and hedge funds. He has helped raise several billion dollars in equity and debt capital, via strategic transactions, private placements, IPO's and secondary offerings. He has led or been a part of a number of strategic transactions, resulting in several approved drugs and successfully launched products in pharmaceuticals, technology and healthy living.

Herbie Kirn
Co-Founder & Chief Science Officer

Herbie is a startup veteran. His last new technology was a new class of digital amplification commercialized by JAM Technologies, Inc., which gained $3M in seed funding and $11M in Series A funding, in addition to parnerships with several major industry players. Previously, Mr. Kirn served as senior systems engineer for Chrysler and GM Research, where he honed his expertise in digital signal processing, systems architecture, embedded control system design, and real-time operating systems. He has over 50 patents issued worldwide, with 12 patents currently pending. An amputee as a result of a motorcycle accident, Mr. Kirn's interests have turned toward creation of medical devices that can help restore mobility and livelihood in others facing trying circumstances.

Josh Rabinowitz
Co-Founder & Chief Operating Officer

Josh is responsible for operations, grant writing, intial marketing, and administration. From 2007 to 2009, Josh served as an AmeriCorps member, helping to write and administer over $3 million in grants for College Forward, an organization that helps disadvantaged high school students enter and flourish through higher education. Before his non-profit endeavors, he served in a variety of policy analysis roles across both the Michigan House of Representatives and the Texas Senate. He graduated from Michigan State University with a Bachelor's degree in Political Theory in 2006.

Gavan Goss
Chief Financial Officer

Gavan has 30 years of business experience in various leadership roles, both domestic and international. During his 15+ year tenure at Dell, he has held the positions of Divisional GM, CFO, and finally VP, Global Treasury at Dell Financial Services. Before joining Dell, Gavan held various finance positions at Citigroup (formerly Associates First Capital) for 12 years, culminating in Consumer Finance Division CFO. His broad and diverse experience shows clear success in key senior start-up management, mergers & acquisitions (evaluation, closing, and post-acquisition integration), board leadership, treasury (debt/securitization and treasury services), and P&L responsibility. Gavan holds an MBA from the University of North Texas and bachelor’s degree in Accounting from Oklahoma State University.

Scientific Advisory Board

Kelly Cunningham, M.D.
Orthopedic Surgeon, Austin Sports Medicine

A Tyler, Texas, native Kelly Cunningham is a board certified orthopaedic surgeon who has practiced in Austin since 1990. He completed his sports medicine and knee injuries fellowship with Richard Steadman, M.D., and studied abroad both in Norwich, England, and Vancouver, Canada, where he completed fellowship training in shoulder injuries. He received his medical degree from the University of Texas Southwestern Medical School in Dallas and continued there during his residency in orthopaedic surgery. He graduated Phi Beta Kappa from the University of Texas at Austin.Dr. Cunningham's orthopaedic experience includes traveling team physician for the U.S. Men's Alpine Ski Team, as well as primary orthopaedic and sports medicine consultant for the Dallas Cowboys training camp during the years it was held in Austin. His interest in knee, shoulder, hip, ligament, and cartilage injuries in athletes has led to participation in numerous international sports medicine studies and conferences. His hobbies include basketball, snow-skiing, water sports, and traveling with his wife, Beth, and four children.

Jay Mabrey, M.D.
Chief of Orthopedics Department, Baylor University Medical Center

Dr. Jay D. Mabrey is board certified by the American Board of Orthopaedic Surgery. He practices general orthopaedics with his anatomical speciaties being the hip and knee. Additionally, he is skilled in the areas of total joint replacement, total joint revision, minimally invasive total joint replacement, arthroscopy, surgery of the upper extremity and shoulder, and sports medicine. He graduated from Cornell University cum laude in biological sciences in 1977 and from Cornell University Medical College in 1981. His 2-year general surgery training and 4-year training in orthopaedic surgery were at Duke University Medical Center in Durham, North Carolina. Dr. Mabrey practiced orthopaedic surgery at the Winn Army Community Hospital in Fort Stewart, Georgia, from 1987 until 1990 and then returned to New York City for a fellowship in biomechanics and total joint surgery at the Hospital for Special Surgery. He then moved to San Antonio, Texas, working initially at the Brooke Army Medical Center before working full-time for the University of Texas Health Science Center at San Antonio. During his tenure in San Antonio, he also served as chief of orthopaedics at the André L. Murphy Veterans Affairs (VA) Medical Center from 1996 to 2002.

Craig Parsons, MS, PT
The Physical Therapy Network, Dedham, MA

Craig has been a physical therapist in the greater Boston area since 1990. He started at Sports Medicine Brookline, then opened his own practice at The Squash Club in Allston in 1991. He later merged this practice as a co-founder of Sports and Physical Therapy Associates in 1995. In June of 2012 he left SPTA to develop a web-based Physical Therapy company to supply the unmet needs of MD's, PT's, and ATC's to supply their patients an unprecidented supply of video information/instructions on daily tasks critical for a complete recovery. He earned his Master's Degree in Physical Therapy from Boston University.